PHM

Welcome to the new PHM.

In an industry reshaped by accelerating complexity, advantage belongs to the brands that are found. At PHM, we dive deeper to surface new insights with precision, with rigor and with discipline in pursuit of lasting connections between brands and the people they serve.

After all, in modern healthcare, the brands that are discovered are the ones that lead. When brands lead, advantage follows.

Together, let’s go deeper: https://www.phm.com/

It’s finally here. The is back, returning to New York City April 30 - May 1.

The fifth annual PHM HealthFront will tackle the top issues in health marketing, including the fractured video landscape, federal shakeups, the promise of AI for health media and more. Focused on the human behind the health experience, the only Upfront for health will enrich industry perspectives as sessions explore what is new and next in health marketing.

“We’re proud to announce the fifth year of The PHM HealthFront, which continues to grow and evolve alongside the marketplace. We created this event to continually move our industry forward with first-to-market products and first-mover media opportunities for Publicis clients, enabling change and improved outcomes,” said Publicis Health Media CEO Andrea Palmer. “This year’s event tackles the broad reaching issues at the forefront of health marketing today.”

Learn more about what attendees can expect at this industry-defining event:

Publicis Health Media Announces 5th Annual PHM HealthFront Talent & Programming | Publicis Health Media Publicis Health Media (PHM) announced key talent and programming for its signature event, The PHM HealthFront. Taking place in NYC April 30 – May 1, 2025, the HealthFront welcomes hundreds of industry leaders and luminaries to tackle the top issues in health marketing including the fractured video...

“We’ve seen the disruptions that shape our work emerge with greater speed and impact year over year – and 2025 will be no different. Driven by technological advancements, a new administration and shifting consumer expectations, marketers in the healthcare sector will tread new territories – and forge new paths towards innovation – in the year ahead."

In her annual trends piece, PHM CEO Andrea Palmer has identified the market shifts set to challenge health marketers in the year, and the opportunities that lay ahead.

Read more on the 2025 Disruptors in Health Marketing in Adweek: https://www.adweek.com/sponsored/5-disruptors-coming-for-health-marketing-in-2025/