Billy Hardiman

The vibrant streetscape of Downtown Tempe, Arizona!

The creative direction was to anchor on the historic Tempe Flour Mill, a landmark tied to the city’s founding, and show how recent improvements along Mill Avenue complement that history within a modern, walkable streetscape. Some of those updates include new sidewalk brick, public artwork, and (my favorite) more trees!

Timing and patience were key on this one. It was a complex creative challenge and a fun one to plan through, with the goal of capturing multiple transportation modes in a single frame. We wanted to include people walking, biking, and the streetcar, while still keeping the image clean, polished, and readable as a beauty shot that showed the flow of movement through the space.

The end result was a lively image that clearly shows how the space is used and experienced. It has since been used across print and digital media, including economic development presentations and as a hero image in tourism guides and brochures. Really proud of how this one came together!

Step outside your beach villa and right onto the sand in the quiet stretch of Placencia, Belize🌴 The goal with this series was to convey a sense of calm and relaxation through simple, relatable scenes. The model was a natural fit for the relaxed tone I was going for, and the expansive, thoughtfully designed grounds at Turtle Inn gave us a beautiful backdrop to work with. My favorite are the coconut trees (which I kept calling palm trees until someone finally corrected me a few days in, haha). What’s your favorite kind of getaway?