MediaQuant

The extent and length to which story lines are covered in the news is an important indicator of a topic's potential impact on your business or market. Brexit, the popular term for the United Kingdom's withdrawal from the European Union, is a perfect example of this. The social and economic...

Brexit Dominates in Global News – mediaQuant The extent and length to which story lines are covered in the news is an important indicator of a topic's potential impact on your business or market. Brexit, the popular term for the United Kingdom's

The media rating numbers for Coppola (and Kidman) show the significant media attention on the Cannes award event. Coppola's rating was up +11 over the prior period, now at a strong 64. Her rank within the highly competitive TV/Film Sector moved from #183 to #54 on the Cannes win. Kidman was also up +11 points to close the news period around Cannes at 77, well ahead of her trailing 12-month media rating of 71. Coppola also hit a new rating high in the global worldwide newspaper segment - a very coveted media segment!

Sophia Coppola Earns Strong Ratings on Cannes Director Prize The media rating numbers for Coppola (and Kidman) show the significant media attention on the Cannes award event. Coppola’s rating was up +11 over the prior period, now at a strong 64. Her rank within the highly competitive TV/Film Sector moved from #183 to #54 on the Cannes win. Kidman was also up...

In the final month of the US Election, Donald Trump held a 3x media value lead over Hillary Clinton, enough in our opinion to secure republican candidate's victory in the media battle for the White House. Every poll had Clinton sitting in the Oval Office, but our media numbers told a difference story, a story that might be unfolding this weekend in the France between Marine Le Pen and Emmanuel Macron.

Can media prominence predict an election? Trump vs. Le Pen In the final month of the US Election, Donald Trump held a 3x media value lead over Hillary Clinton, enough in our opinion to secure republican candidate’s victory in the media battle for the White House. Every poll had Clinton sitting in the Oval Office, but our media numbers told a difference sto...

While mediaQuant makes it super easy to track the media visibility of your brand/topic/influencer at a snapshot level, by looking at the prominent topline media rating brightly encircled in orange, and the related change metrics, media value, and peer ranking, we also provide media-segment...

Russell Westbrook Media Analysis - The Devil's in the Details While mediaQuant makes it super easy to track the media visibility of your brand/topic/influencer at a snapshot level, by looking at the prominent topline media rating brightly encircled in orange, and the related change metrics, media value, and peer ranking, we also provide media-segment granulari...

Trump closes the 2016 Presidential Election with $5.2 billion in earned media. Even for our mediaQuant analysts who monitor over 4,000 brands, topics, celebrities and storylines every day, that number is almost surreal in shear magnitude. Clinton's final earned media total also broke all election records at $3.2 billion, well ahead of Obama's 2008 and 2012 earned media totals.

A Media Post-Mortem on the 2016 Presidential Election Trump closes the 2016 Presidential Election with $5.2 billion in earned media. Even for our mediaQuant analysts who monitor over 4,000 brands, topics, celebrities and storylines every day, that number is almost surreal in shear magnitude. Clinton’s final earned media total also broke all ele...

Aducanumab is gaining more media attention as Alzheimer's and Parkinson's coverage continues to move onto the frontpage. Online coverage still lags behind mainstream or print segments, but the media drought around dementia storylines is now a distant 2014 memory.

Rising media coverage for Alzheimer's, Parkinson's, and Aducanumab Aducanumab is gaining more media attention as Alzheimer’s and Parkinson’s coverage continues to move onto the frontpage. Online coverage still lags behind mainstream or print segments, but the media drought around dementia storylines is now a distant 2014 memory.