Edge Multimedia

Tumblr and WordPress.com are preparing to sell user data to Midjourney and OpenAI - what does this mean and should you be concerned?

If your website is being hosted on a third-party such as WordPress Engine this will not affect that website, and Automattic has explicitly stated they will not be selling any data from plugins that push back to wordpress.com - that means all of our Edge hosting clients are in the clear.

If your website is being hosted directly on WordPress.com or if you have a Tumblr account this could affect you. Read the article to find out more https://bit.ly/49Tfnlk

We just launched THREE new Formulate calculators! Help your members tackle debt with the brand new College Savings Calculator, Debt Payoff Calculator, and Student Loan Payment Calculator.

One Formulate license includes all current and future calculators at no additional cost. Visit our website to see why Formulate is the best financial calculator on the market, for both members and marketers.

www.formulatecalc.com

We're back with trend watch! This is where we dive into the top marketing trends of 2024 and share insights. This time we're discussing something at the front of every marketer's mind - artificial intelligence. The article we're sharing focuses on 5 key marketing trends within the realm of AI that can help you maximize its potential.
https://bit.ly/3I8ilXc

At Edge, providing a great user experience is a high priority for us with every website and every product that we build. We believe that an accessible website is just plain old good customer service.

That’s why when we built Formulate, we put accessibility at the front of the list of must-haves and invested resources into addressing an unmet need in the marketplace - accessible online calculators.

Since 2018, Edge has partnered with Allyant, formerly Accessible 360, to perform remediation services on financial institution websites, ensuring that all people have inclusive access to these digital resources.

We are thrilled to say that Formulate Calculators have been audited to meet accessibility standards by Allyant, the world’s premier and most comprehensive Accessibility Solutions Provider, earning Edge a VPAT.

With over 90% of the US population actively using social media, it would be impossible not to include it in our list of 2024 marketing must haves. More specifically, advertising on Facebook and Instagram through short form videos and images is what is currently trending as a top performer and is expected to continue through the year. Social media marketing is an inexpensive way to help you generate leads, boost conversions, and increase brand awareness. While it can feel daunting to begin to explore social media marketing, it all starts with a solid strategy. Check out this article https://bit.ly/47Wfkno to learn more about social media marketing and to begin thinking about your own strategy. And if you need assistance along the way we offer an array of social media services!

Why do we run display ads in the first place? It can sound a bit counterintuitive, but the reason should not be to get display conversions. Read all about the benefits of display advertising in our article. https://bit.ly/48XPqRe

You're starting the process of a website overhaul - but what comes first? Read our article about how putting content first is beneficial for your budget and your brand, then use our free tool to help you along your journey! bit.ly/3RQh0bZ