Epic Design Labs

An e-commerce store is more than just a business.
It's a way for the little guy to compete with the big guy and actually win.
It's empowerment, change, and impact on people's lives.

Bet on YOU.

You should consider Amazon's image guidelines for your own e-commerce store's main product image.

Why? With over 1M sellers on the Amazon marketplace, one thing they really don't suffer from is poor product images.

These image guidelines have helped amazon maintain quality across 1M sellers, and if you follow them in your store, your store will look better as well.

Guidelines:
- Images must accurately represent the item listed for sale and match the product title provided.
- Use pure white space as the background
- The product must fill at least 85% of the image.
- Images must be in focus, professionally lit, and photographed or scanned with realistic color; no pixelation or jagged edges should be visible.
- Images can’t contain nudity or be considered sexually suggestive; leotards, underwear, and swimwear for kids and babies shouldn’t be shown on human models.
- Images can’t display logos or trademarks or something that can be confused with one
- Images must not include any badges such as “Best Seller,” or “Top Seller.”

Additionally, I would suggest:
- Make sure the image is at least 1000 pixels on each side.
- Always use JPG for ideal image size.
- Always maintain at least 5% padding around the image so it doesn't crowd.
- Use the same aspect ratio consistently. Usually square is the best.

Images are a big pain for all e-commerce sellers... but solving the issue is a key differentiator between stores doing 6 figures vs 7+.

Everything good comes from change.

Do something different and see what happens.

Checking out BigCommerce's "Buy with Prime" feature for the first time and it's pretty cool.

This feature lets you connect your BigCommerce store to your FBA account and display a Buy with Prime button on the product page for a one-click checkout that is automatically fulfilled from your FBA inventory.

I think this is a big win for brands who are already selling on FBA as their main channel and want to add their own branded site to the mix as well.

This lets a brand have its own sales channel, that they can market how they see fit (outside of amazon ads), use lifetime value-building tools like rewards and email marketing, and actually build a customer list of their own through their marketing efforts.
.. and because it connects to their existing FBA inventory to fulfill, there's no need for additional warehousing, and you reap the benefits of Amazon's great shipping rates.

For the right businesses, this is an amazing win... and there are a lot of you out there that would be the right business for this model.

Kudos to and on this one.

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