NONBOX

Apparently waistlines aren't the only things that are shrinking with the proliferation of Ozempic-style drugs.

On Super Bowl Sunday, ads for junk food and dessert bump up against weight loss drugs A controversial semaglutide ad from Hims & Hers represented a “warning shot to the legacy traditional food and beverage industry,” one marketing exec said.

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‘Agency’ is the ad industry’s latest dirty word—why creative shops are relabeling Shops turn to terms such as creative solutions and consultancies to stand out in a crowded market.