Launch Private Label

I LOVE international style packaging. What does that mean? Packaging that incorporates colors, fonts, textures, patterns inspired from various countries. Penhaligons is a great example of this -- an English fragrance house where packaging is stunning. How are you differentiating your packaging?

Want to introduce a POP of color in your packaging but still keep it sophisticated? add the color on the back of the package or the inside of the box...

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