Pro-Media Works

Here’s how to prevent the spread of misinformation - Virginia Mercury A version of this article originally originally appeared in the Behavioral Scientist, a magazine that examines the world through the science of human behavior. By Elizabeth Weingarten and Rosii Floreak If you were trying to picture a misinformation spreader, your first step probably wouldn’t be to...

Using AI To Improve Customer Experience: 5 Takeaways from SpiceWorld Virtual 2020 Panel - Toolbox AI plays an important role in boosting customer experience in organizations. Here are what businesses can learn about implementing AI, from SpiceWorld Virtual 2020.

Facebook Provides Tips on How to Optimize Your Facebook Live Broadcasts Facebook has shared some new tips on how to make best use of Facebook Live as part of its internal experts video series.

Stronger PR reporting is hidden in keyword data - Ragan Communications Vanity metrics are ruining PR. Try using search engine key performance indicators for better measurement. It used to be that a splashy media hit in Men’s Journal kept our clients happy for the remainder of a quarter. That was in 2009. Let’s be honest, PR reporting has fallen behind the rest of t...