Santa Rita Social Media

A LinkedIn strategy that actually works!

By

(0:00) I would reach out to people on LinkedIn and say, (0:02) hey, can you give me some advice? (0:04) I’m broke. (0:05) And no one replied because no one wants to give their time (0:08) to someone who needs something from them. (0:10) I was taking from them.(0:12) So I realized this strategy isn’t working.

(0:14) Let me actually dive in deeper on the person I’m wanting to learn from (0:17) and actually research their story, (0:19) learn about the things they overcame (0:21) and see if I can find something unique that is meaningful to them (0:24) and see if they’re willing to tell me about that. (0:26)

So I started emailing people differently saying, (0:28) gosh, it’s really interesting how you overcame this one challenge in your career (0:32) and you jumped to this position.(0:33) I’d really love to hear about the mindset you had (0:35) when you were facing that challenge and what got you there. (0:38) I’m not asking for advice. (0:40) I’m asking for someone to relive a story that is triumphant for them.

(0:44) And one by one, people started replying saying, (0:46) yeah, I’ll call you. (0:47) They’re buying me lunch just to tell me their story. (0:49) And I’m not asking for advice, (0:50) but they’re giving me all the advice they have through their storytelling.(0:53) And so if you don’t have money, you can be generous with your time. (0:57) You can be generous with your energy, with your questions, (0:59) and you can have a generous attitude. (1:01) You can be of service in some other way.

Try this LinkedIn strategy & see if it helps you connect with more business owners & leaders in your community!