Waypoint Sign Company

Oaktown. Harlem of the West. Once upon a time, when the Athletics and Raiders were still there...O-Town. Whatever your preferred moniker, Oakland, California is an incredibly diverse city with a storied history.

Holland Partner Group's 320-unit multifamily development, The Lark, celebrates the city's rich past and its tapestry of unique perspectives. As a major center for Black culture and music from the 1920s to the 1950s, Oakland was a jazz hub.

The Waypoint team swooned and swung into action upon hearing this story. Sultry and sophisticated signage appeared, honoring the city's harmonious past with a wayfinding package inspired by guitar strings.

Each string on the instrument makes a unique sound, and when strummed together, a song results. In parallel, at The Lark, diverse individuals come together to create a community. What's more perfect than that?

A little shop wandering with phone in-hand brings us to this nifty wayfinding signage for Astral + Revel by Alta, a Wood Partners project completing construction in Hillsboro, Oregon.

It’s Waypoint Wayback Wednesday! Today we’re zooming back to March, 2022 (so not too far back) to highlight Alta Arlo Apartments - Seattle, a Wood Partners development in the Columbia City neighborhood of Seattle. Waypoint is honored to work with Wood Partners across multiple states and markets, but there is something special about doing a project at home, within a short few miles of our office and fabrication facility. Alta Arlo has some super cool signage, if we do say so ourselves. Speaking to the building’s sustainable construction, the hyper-local neighborhood vibe and the creative nature of the target audience, the sign package is as multi-layered as the Columbia City community, leveraging unique textures and materials to make a statement throughout the development. Johnston Architects designed this thoughtful building and Exxel Pacific was the General Contractor. Thanks for having Waypoint on the team!