AMA Puget Sound

Marketing KPIs do more than measure performance — they help teams understand what’s working, where opportunities exist, and how to make smarter, data-driven decisions across the customer journey. 🤔

The strongest marketing strategies aren’t built on revenue metrics alone. Effective marketers also track awareness, engagement, conversion, and retention to gain a more complete view of impact and performance.

When used strategically, KPIs become a powerful tool for optimizing campaigns, aligning business goals, and driving meaningful growth. Read More 👉 https://lnkd.in/efjT_8V8

It’s here! 🎉 The new AMA Puget Sound website is live!

We’ve created a streamlined, more intuitive experience to help you connect, grow, and stay engaged with the marketing community across Puget Sound.

From an enhanced event experience to improved navigation, it’s built with you in mind. Thank you to our partner for bringing it to life!

Check it out 👉 amapugetsound.org
This is just the beginning!

If you’ve been thinking about investing more in creator partnerships… this is your sign 👀

Meta’s affiliate tool rollout is making it easier to track what actually drives sales, not just likes and views.
But with more control comes more decisions:
How do you scale?
How do you measure success?

One thing’s clear, creator marketing is shifting from brand play to performance channel.
Would you try it?