Serben Solutions

Marketing: the process or technique of promoting, selling, and distributing a product or service. We all do it. Sometimes directly, sometimes indirectly or passively with our actions. Are you an expert marketer? Are you an expert in your field? Read on how you can combine your expertise and marketing to grow your business.

https://www.linkedin.com/pulse/marketing-cultivate-thought-leadership-expert-status-grow-john-serben-onmtc/?trackingId=XyJaYsYNSneQZAfJ24ovhg%3D%3D

Have you ever made a bad hire? Has it happened more than once? One thing that can improve not just your hiring but your overall bottom-line is pre-hire assessments

https://www.linkedin.com/pulse/from-hiring-development-how-employee-assessments-can-your-john-serben-hfzxc

Boeing, Jack in the Box, Exxon, British Petroleum, Johnson & Johnson, all have something in common. These companies faced a crisis. All of them have weathered the crisis, albeit with some tarnished reputations. So how do you manage a crisis in your company?

https://www.linkedin.com/pulse/discover-how-business-leaders-can-turn-crises-john-serben-9tjhc

When I was in basic training at Ft Benning the motto of the infantry was "Follow Me" and they have this 8ft bronze statue standing at the entrance. I learned a lot about both good and bad leaders in the military and have seen plenty of both throughout my career. Today we discuss becoming a leader at the top of their game. One who doesn't have to tell someone to follow them, people follow them automatically.

Are you a leader? Are you effective? How do you know? Does your team agree and respect you? Check out some qualities all leaders should have.

https://www.linkedin.com/feed/update/urn:li:linkedInArticle:7183190006147002368/