Brado

How to Optimize for Google Featured Snippets: New Research 46 million mobile keywords & 160 million desktop keywords analyzed. 🤖 Brado's President of Digital Intelligence, A.J. Ghergich teamed up SEMrush with on this exciting new study. https://www.semrush.com/blog/featured-snippet/

How to Optimize for Google Featured Snippets [Research] SEMrush & Brado analyzed over 200 mln SERPs to identify how to optimize for Google featured snippets. The guide provides information on what keywords to choose, how to optimize the content, best articles’ URL stats, how to build a Featured Snippe...

We’re in a growing earthquake of trust - in politics, media and healthcare. Attitudes around vaccines used to be perfunctory and accepted. COVID-19 has broken that bond of trust in an unusual way, as FiercePharma’s Beth Snyder Bulik explains in her recent article.

Vaccination persuasion: Personal stories most likely to influence people toward COVID-19 shots, analytics firm finds As coronavirus vaccines edge closer to market, the next question is how pharma companies and public health authorities will convince people to get them. Civis Analytics tested five different themed messages and found personal stories about real victims of the virus to be the most compelling.

Will a COVID vaccine be the silver bullet we've been waiting for? Maybe not. But not because of the vaccine itself. Our recent video looks at consumer mistrust and how Brado’s experience, proprietary methodologies and technologies have helped our clients get in front of it.

Launching a Vaccine in a World of Distrust - Brado If you are that vaccine brand, how do you get in front of customers that don’t trust brands?