231 Guide Service

One buck tag for Michigan’s Lower Peninsula! What is everyone’s thoughts? 🦌

Ever feel like you have to choose with soft plastics?

👉 Durable… but stiff with poor action
👉 Or great action… but they tear up after a few fish

And maybe the most frustrating…

👉 The tail fouling your hook and killing the bait mid-retrieve

Why does it always seem like you can’t have both?

That’s exactly what we set out to fix with our Enduraflex tail design.

It’s built to:
• Increase durability so your bait lasts longer
• Create more tail action and natural roll
• Prevent the tail from hanging up on your hook

No trade-offs. Just a bait that works the way it should.