Saywells Design Co

One of my favorite beers that truly embraces our corner of the world. They add prickly pear fruit post fermentation which gives this IPA a gorgeous pink tint. It also provides the beer with a slightly fruity watermelon taste. Mmm.

Last year we redesigned the brand identity system for my friends at up in Flagstaff and Williams, AZ. We kept the vintage Route66/railroad-inspired vibe (hello, “historic”) but brought some extra substance to the whole set. We’ve applied it to a ton of merch and their delicious packaged beer line-up.
Enjoy!

This panther is one of five mosaic pieces designed for , premiering this weekend after their August remodel. These Spirit Animals will be LED-illuminated and color-changing, for an ever-evolving experience. I’ll post videos when I can get them.
More to come. Swipe for detail.