Haley Petre Design

Website launch for In Bloom Editing! You can check it out here: https://inbloomediting.com

The website is ready! Thank you so much to Haley Petre Design. It is beyond what I could have ever imagined.

With the branding in place, the site creates a welcoming, cheerful, and pleasant feel. It shares the story of In Bloom and all it has to offer.

The blog will feature new posts each month. Categories will include educational content, project highlights, and behind-the-scenes moments.

I hope it will be a helpful place for everyone! Here is the link:

www.inbloomediting.com

This post feels really special as we officially launch Mitchell Fence Co.!

Mitchell Fence Co. is my husband’s new endeavor, and getting to support him in this season feels incredibly full circle after the way he has supported me through every step of building HPD.

As we’ve been shaping this over the last few months, we kept coming back to the experience. So many companies in this industry still rely on sales calls, site visits, and long wait times just to provide a quote, and it felt like there was a better way to do it.

So he built one.

Mitchell Fence Co. was designed to be simple, transparent, and intuitive from the very first step. You can map your yard, see your exact price, and book your installation in minutes. It’s a streamlined experience that removes the back and forth and allows you to move forward with clarity and confidence.

I’m so proud of what he’s created. It has been such a joy getting to step into this alongside Harrison and cheer him on in this new chapter.

If you’re local to Tulsa, we invite you to consider Mitchell Fence Co. next time you need a fence!

Hot take, but… Instagram shouldn’t be your whole strategy.

It’s where people find you, and it’s powerful for that. But it only shows pieces of your brand.

Your website is where it all comes together. Where people can actually understand what you do, how you work, and what it feels like to work with you.

That’s where decisions are made.

Be seen. Then be chosen.

Muted blue. Warm ivory. Deep, grounding brown.

Every hue was chosen to quiet the noise and create space for clarity. Color sets the tone long before a single word is read.

The magic is in the details.

The custom illustrations were designed to capture the details that make the space feel lived in, charming, and quietly inspiring.