J Rife Adventure Equipment Company

We were feeling snacky... so we added beef jerky in some seriously bold and delicious flavors!
Whether you're heading out on a hike, hitting the road, or just craving a savory pick-me-up, these jerky packs are ready to go wherever the adventure takes you. Portable, protein-packed, and full of flavor — they've got "take me with you" written all over them. 🏞️🚗
📍 Grab a stash of snacks in-store before your next adventure — your taste buds will be seriously grateful.
Snack smarter. Adventure tastier.

Meet your new travel MVPs — Glyder pants just landed in store!
These wrinkle-free wonders offer impressive shape retention and all-day comfort, whether you’re catching flights or chasing adventures. Lightweight, breathable, and ready to roam, they’re made for movement — no matter where the map leads.
And yes, we thought the same thing: what's a great pair of pants without a versatile shirt to match? We’ve got those too — easy to layer, soft to the touch, and just as travel-friendly.
Swing by the store and get geared up for wherever life takes you next.
Adventure looks better when you're dressed for it.

Don't miss your chance to stock up on the gear you need for your next great adventure! Get discounts off original prices at our Wake Forest location. Act fast—this sale ends on 5/30/25!

Coming Soon to JRifeCompany.com!