Yottaa

AI agents are starting to make decisions about your site before shoppers ever see it.

Yottaa has announced its MCP Server — built to help retailers surface real performance signals to AI-driven systems evaluating speed, reliability, and trust.

As agentic commerce accelerates, performance isn’t just a UX metric. It’s an input to automated decision-making.

Read the announcement 👇
https://hubs.li/Q0409l620

Yottaa Launches Industry-First MCP Server Purpose-Built for eCommerce Performance Intelligence | Yottaa See the winners from Yottaa's inaugural Site Speed Awards. We reveal the top 10 fastest sites and the winners of each category.

Fewer sessions. Higher intent. New AI-driven behavior.
Cyber 5 2025 revealed a major shift in how shoppers buy — including traffic declines up to 16%, mobile powering 80% of orders, and AI visits landing on PDPs 77% of the time.

The implications for 2026 are big.

Get the full analysis →

What Yottaa Data Reveals About the 2025 Cyber 5 | Yottaa Yottaa data reveals how eCommerce sites performed during the 2025 Cyber 5, as well as insights into shopper behavior and AI discovery.

Our data showed conversion rates during the Cyber 5 increased significantly over last year. This year, the average conversion rate of YOTTAA customers during the Cyber 5 was 3.77%. This reflected nearly a 20% increase over 2022!

Comparing this to published baselines, YOTTAA customers converted at a higher rate:
— Shopify: 2.5%-3%
— IRP, November 2022: 2.12%
— BigCommerce Q3: 2.69%

Sources differ and every industry might have its own target baseline, based on consumer behavior. But most point to 2.5% or 3% as a target signaling strong conversion – so we’re thrilled to see our platform helping customers convert at rates nearing 4%.

Read our Cyber 5 recap blog to learn more.

The 2023 Cyber 5: Insights from YOTTAA Data - Yottaa It was another successful year for Yottaa customers, who saw Cyber 5 conversion rates of nearly 4%. There was a lot of pressure on retailers to deliver high sales numbers during the Cyber 5 this year, to make up for a slowdown of consumer spending. Retailers were happy to see a record 200.4 million....