GoWhale
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15/12/2022
I know that you are a hard-working person and that you deserve success, so I will tell you key things to bear in mind when setting up an ad campaign to avoid making costly but, very common mistakes to get the best results. 🤗
Before beginning any advertising campaign, research and ensure you know who your target audience is, what resonates with them, and which platforms would best reach them. 🎯
HOW TO START? Well, here I have for you a very powerful way to target your audience in detail. 💥
Looking up your business keywords in "Google Trends" is one of the best ways to find which country is interested the most in your product or service. From that point there you can start deciding which goal will the campaign have, if it would be increasing web traffic, brand awareness, or getting leads, among other options. 💭
With that simple change, you can see in the metrics shown on this post that the reach was more than twice as much in half of the time, and the cost per click went from $1 to $0.2. INSANE. 🐳
Analytics tools can also be used to track performance over time and detect areas of improvement or new opportunities that require a shift in strategy.
Additionally, continuously brainstorm creative ideas to ensure that messaging remains relevant and engaging while aligning with brand values - a creative approach will help set your business apart from competitors. 👑
With a well-thought-out strategy and proactive optimization tactics in place, you’ll be able to get the most out of your advertising budget! 💰
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